Im a long time user of cloud app and use it from OS X a dozen times a day. I dont use it for its cloud storage, which is a very generic bit of technology and nothing about their service particularly innovates on that particular aspect of their product. The reason I use cly is that when combined with the ease of screen capturing in OS X, it gives me a lightweight method of rapidly sharing information with people, and less cumbersome than Dropbox. The crux is the automatic uploads, and given that iOS allows for it now, I cant understand why its not a feature of the mobile app. Right now the only compelling reason to use this app over Dropbox, is simply if you dont want to split data over 2 different providers. If we got auto uploads, Id give it 5 stars easily.